Davis Furniture truck wrap
Story: When our client wanted to launch their super slim, super long Span wood table at Neocon, the industry's biggest event, we looked at every channel and medium. One opportunity was a perfect fit for a table that can support up to a crazy 144 inches on only four legs. We knew one of their trucks was going to be parked immediately outside the entrance to the venue, so we used the side as a billboard by wrapping it with a dramatic image of the product. The panoramic space was perfect for showcasing the incredible engineering marvel that Span represents.
Services: Conceptual development, Design, Layout, Art direction, Retouching, Production Supervision
